If:book har en interessant artikkel om betalingsmodeller for videodeling, med utgangspunkt i videodelingsnettstedet Lulu.tv: lulu.tv testing some boundaries of copyright.
The new revenue sharing strategy behind Lulu.tv is fairly simple. Anyone can post or view content for free, as with Google Video or YouTube. However, it offers a "pro" version, which charges users to post video. 80% of the fees paid by goes to an account and the money is distributed each month based on the number of unique downloads to subscribing members.